SOCIAL MEDIA STRATEGY
Led social media strategy and content development for hospitality and entertainment brands, managing campaigns, storytelling and digital community growth.
Past Projects
Social Media Transformation
Refined and restructured existing social media presence through updated content direction, visual identity and strategy to improve consistency, engagement and brand storytelling.
Brand Launch & Content Rollout
Created social media aesthetic, including pre-launch content, countdown campaigns and initial brand storytelling to build awareness and audience before opening.
Content creation
Produced engaging short-form video and social content designed to capture attention, reflect brand identity and connect with audiences across platforms.